Personal Brand: Maximizing Personal Impact
Abigail Van Buren, the writer of Dear Abby, once said, “There are two kinds of people: those who come into a room with the attitude, ‘Here I am!’ and those who have the attitude, ‘There you are!’”
This course is a two-day exploration about the type of impact we want to have in life and work. Participants will consider and define the influence that they can have on their life and work. They will also learn skills for success and how to create those circumstances.
Specific learning objectives for participants include:
- Speak in terms of the impact and influence that they want to have in life and work
- Understand their personal style in terms of their personal brand
- Develop skill in areas like focus, concentration, and communication to support their brand
- Build credibility and trust by living their brand
- Take ownership of their image, both online and in person
Importance of a Personal Brand
First, we will define what a brand is and what its elements are. We will also explore how to define the wow factor and what success means.
Your Brand Approach To Others
Next, participants will complete an assessment to help them define their brand style.
Looking at the Outside
First impressions can have a big impact on a brand. In this session, participants will learn how to dress for success, show proper etiquette, and monitor their voice.
Looking at the Inside
This session will help participants develop skill at concentrating, getting work done, and building their confidence.
Setting Goals
If participants really don’t know what they want, it’s hard to represent their brand and have the desired impact. In this session, participants will use the SPIRIT framework to set some brand-related goals. Techniques for developing flexibility and resiliency will also be discussed.
Networking for Success
This session will give participants some ways to use networking to build their brand.
Communication Strategies
Good communication skills are another important part of personal impact. This session will explore speaker and listener biases, active listening skills, and difficult communication situations.
Building Your Credibility
Credibility can make or break a brand. This session will give participants five ways to develop trusting relationships.
Brand You
In this session, participants will learn about the different elements of a personal brand. They will also start designing and outlining their brand standards.
Living Your Brand
Next, participants will discover ways to demonstrate their brand.
Managing Your Social Media Presence
In this session, participants will learn how to find out what people are saying about them online and why it matters.
Having Influence
This session will share persuasion, negotiation, and negation techniques to help participants have real impact.
Dealing with Challenging People
In order to have a real impact, we must be able to work with all types of people. This session will give participants a framework to get to the heart of any problem. They will also learn some strategies for handling common types of difficult people.
Presentations and Meetings
In this session, participants will learn how to make the most of public speaking and meetings.
OUR GUARANTEE:
Our high impact and interactive training programs have been skillfully researched and are designed to provide each participant with powerful, specific tools and knowledge. If any participant feels that they did not receive great value, effective tools or skills, they are asked to contact our customer satisfaction department. We will honour a 70% refund to the individual who has expressed (in writing) the reason for their dissatisfaction. We believe that if you have not received what we have promised to deliver, then you are entitled to a refund.
ONLINE LEARNING
$279.00 USD
LIVE TRAINING
In Person Training
The traditional classroom style of training remains our Most Popular and Most Requested format. On-site training provides participants with an in-person facilitator who will work directly with the team, whether for a single training session or a training series. The Mainstream team will craft and tailor your experience to ensure that your training session is specific, relevant and unique to your audience while meeting your learning objectives. Why settle for ‘pre-formatted, pre-scripted, one-size fits all’ training programs, when our team is able to customize a program that is just right for you? We know that every team has unique learning needs, situations and that they come from a variety of industries, each having unique customer needs and demands. Our programs can be scaled to accommodate time restraints, unique learning needs and even industry or company nuances and barriers.
Don’t settle for a program that gives you almost what you need; our team wants to give you Exactly what you need.
Virtual Room
Delivering traditional onsite training results …virtually!
We’ve officially changed the rules and redefined what is possible in the world of soft skills learning. Our unique technology, accompanied by honed delivery methodology, have successfully replicated the traditional classroom-style training environment, allowing it to exist online.
Most online training solutions limit participants’ responses to keystrokes or to single person conversations because -with inferior technology- group discussions become distorted and confusing to follow. Our Virtual Room has eliminated those barriers and encourages learning through meaningful instructor feedback, skills modelling and engaging group discussion, without visual or audio distortion
The Virtual Room is for any organization seeking a flexible substitute to traditional onsite training; whether to lower costs, eliminate unnecessary travel or to simply ease the burden of demanding work schedules.
Lunch & Learn
A Lunch and Learn session is an onsite or virtual learning program with a facilitator-led session sharing valuable information and skills on an area of identified learning interest. It’s a great break away from a traditional training program, allowing your team the opportunity to learn while enjoying their lunch. Due to the limited time, the program focuses on specific learning concepts and skills. It is an interactive session that quickly targets and reveals learning objectives that are predetermined by the training organizer. Lunch & Learn sessions are also great as a training series, providing progressive learning programs for developing skills in a ‘bite-sized’ format.
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