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    Telemarketing: Using the Telephone as a Sales Tool

    SKU: 1208374 Categories: ,

    Virtually everybody in sales today sells over the phone at least part of the time. Perhaps it is time for you to evaluate how you use the telephone and where it fits into your sales and marketing mix.
    This one-day workshop will show you how the telephone can supplement, enhance, and sometimes replace other means of marketing and selling, and how this personal approach can dramatically increase your sales success. We will also talk about how to hone your communication skills, your ability to persuade, and techniques to personalize each sales call.

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    Online Learning
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    Learning Objectives

    Specific learning objectives include developing the ability to:

    • Build trust and respect with customers and colleagues.
    • Warm up your sales approach to improve success with cold calling.
    • Identify ways to make a positive impression.
    • Identify negotiation strategies that will make you a stronger seller.
    • Create a script to maximize your efficiency on the phone.
    • Learn what to say and what to ask to create interest, handle objections, and close the sale.

    COURSE OUTLINE (click for details)

    Pre-Assignment Review

    To start the day, participants will discuss the answers to their pre-assignment.

    Verbal Communication

    This session will explore the components of a good sales voice and how participants can sound their best on the telephone. Participants will also think about what customers hear when they place a phone call to their organization, and how they can create a service image.

    To Serve and Delight

    In this session, participants will look at other facets of language and how we can be better salespeople by choosing positive language.

    Exceptional Things about Selling by Phone

    This session will help participants put a different spin on selling by phone. Topics will include maintaining a positive outlook, building rapport, and remembering names.

    Building Trust

    Next, participants will discuss ways to build trust and respect.

    It’s More Than Just a Phase

    A good understanding of the phases of negotiation is a great asset to a sales professional. This session will explore the phases of negotiation and introduce participants to some of the most common types of negotiation.

    Communication Essentials

    During this session, participants will work on their listening and questioning skills.

    Developing Your Script

    Now that participants have some fundamental tools, they will develop a script that can be used for any sales call.

    Pre-Call Planning

    We do not believe in a canned call, but we do believe in a planned call. This session will highlight the important steps in call planning.

    Phone Tag and Call Backs

    Next, participants will discuss some ways to make the most of voice mail.

    Following Up

    During this session, participants will identify ways to avoid missed opportunities by tracking their calls and following up.

    Closing the Sale

    This final session will give participants some ways to ask for and close the sale.

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    PROGRAM INCLUDES

    Experienced trainer

    Interactive format

    Accelerated adult learning

    Participant manual

    Certificate of Completion

    The Mainstream Advantage

    OUR GUARANTEE:

    Our high impact and interactive training programs have been skillfully researched and are designed to provide each participant with powerful, specific tools and knowledge. If any participant feels that they did not receive great value, effective tools or skills, they are asked to contact our customer satisfaction department. We will honour a 70% refund to the individual who has expressed (in writing) the reason for their dissatisfaction.  We believe that if you have not received what we have promised to deliver, then you are entitled to a refund.

    Online Learning
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    ONLINE LEARNING

    Learning at your convenience.
    If time, geography, or just about any thing else is standing between you and the learning your want or need; our Online Learning may be the perfect solution. Designed for convenience and impact, we have broken down our training topics into simple sessions and sections that provide you the opportunity to start, stop and resume your learning -from anywhere, at any time. Now you get to decide where and when the right time is to expand your knowledge and skills.

    $199.00 USD

    IN-PERSON

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    Delivering a traditional training experience -in-person or virtually!
    Hands down Live Training is our most popular and requested format, whether on-site, virtual classroom, or as a lunch & learn. Participants are engaged in an interactive experience with the trainer and other participating team members. Live training sessions range from a single day to a multi-part or ongoing training series. Whichever your choice, Mainstream will craft and tailor your experience to ensure it is specific, relevant and unique to your team. Something you certainly will Not receive is a pre-formatted, pre-scripted, one-size fits all training experience. We know that every team has unique learning needs and situations, therefore your training should be too. Our free program customization service aims to meet unique or custom training needs. Why settle for a program that gives you almost what you need; our team thrives on giving you Exactly what you need.
    In Person
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    In Person Training

    The traditional classroom style of training remains our Most Popular and Most Requested format.  On-site training provides participants with an in-person facilitator who will work directly with the team, whether for a single training session or a training series.  The Mainstream team will craft and tailor your experience to ensure that your training session is specific, relevant and unique to your audience while meeting your learning objectives. Why settle for ‘pre-formatted, pre-scripted, one-size fits all’ training programs, when our team is able to customize a program that is just right for you?  We know that every team has unique learning needs, situations and that they come from a variety of industries, each having unique customer needs and demands.  Our programs can be scaled to accommodate time restraints, unique learning needs and even industry or company nuances and barriers.

    Don’t settle for a program that gives you almost what you need; our team wants to give you Exactly what you need.

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    Virtual Room

    Delivering traditional onsite training results …virtually!

    We’ve officially changed the rules and redefined what is possible in the world of soft skills learning. Our unique technology, accompanied by honed delivery methodology, have successfully replicated the traditional classroom-style training environment, allowing it to exist online.

    Most online training solutions limit participants’ responses to keystrokes or to single person conversations because -with inferior technology- group discussions become distorted and confusing to follow.  Our Virtual Room has eliminated those barriers and encourages learning through meaningful instructor feedback, skills modelling and engaging group discussion, without visual or audio distortion

    The Virtual Room is for any organization seeking a flexible substitute to traditional onsite training; whether to lower costs, eliminate unnecessary travel or to simply ease the burden of demanding work schedules.

    Lunch & Learn
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    Lunch & Learn

    A Lunch and Learn session is an onsite or virtual learning program with a facilitator-led session sharing valuable information and skills on an area of identified learning interest.  It’s a great break away from a traditional training program, allowing your team the opportunity to learn while enjoying their lunch. Due to the limited time, the program focuses on specific learning concepts and skills.   It is an interactive session that quickly targets and reveals learning objectives that are predetermined by the training organizer.   Lunch & Learn sessions are also great as a training series, providing progressive learning programs for developing skills in a ‘bite-sized’ format.

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    Matt Dunlop - Program Specialist
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    In today’s workplace, trying to coordinate a single day or location for a group can be a challenge and at times costly. We understand that the needs of our clients are varied so we have made accessing interactive learning as convenient as a click of a button. From single to multi-person registrations this option has provided convenience for many; a live webinar or prescheduled workshop may offer the perfect solution.
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