5 reasons leadership training should be for all employees
Regardless of the myth that "leaders are born and not created," skills can be taught and improved through leadership training. Developi...
Interactive training sessions led by experienced facilitators.
What is In-Person, Instructor-Led Training?
Our in-person training is delivered by a live facilitator who works directly with your team at your location. It’s our most popular format because it allows for real-time interaction, hands-on learning, and direct support.
Every session is tailored to your team’s specific goals, industry, and challenges—no generic, one-size-fits-all programs. Whether it’s a single session or a full training series, we design the experience to be relevant, practical, and fully aligned with your needs.
What is Live Webinar Training?
Live webinars are facilitator-led training sessions delivered online in real time. They’re ideal for teams working in different locations or with busy schedules.
This format offers shorter, more frequent sessions that are easy to coordinate—making it a convenient option for organizations with remote or distributed teams.
What is Virtual Classroom Training?
Virtual Classroom training is live, instructor-led training delivered online. It offers the same interactive experience as in-person sessions, with real-time discussions, group activities, and instructor feedback.
It’s a flexible option for organizations that want to reduce travel, save costs, or better fit training into busy schedules.
What is a Lunch & Learn Session?
Lunch & Learn sessions are short, facilitator-led training sessions delivered in person or online—typically during the lunch hour. They focus on specific topics or skills and offer a quick, engaging way to learn without a full-day commitment.
These sessions can be offered as one-time events or as part of a series, making them a great option for ongoing, bite-sized learning.
Online Learning
Enjoy our self-paced option and learn from anywhere!
$199.00
Marketing and Sales
A small marketing budget doesn’t mean you can’t meet your goals and business objectives. You just have to be more creative in your marketing tactics. This workshop will show you how to get maximum exposure at minimum cost. You will learn effective, low-cost, and non-cost strategies to improve sales, develop your company’s image, and build your bottom line.
What Will Be Covered
LEARNING OBJECTIVES
This one-day workshop will teach participants:
- What we mean by the term “marketing.”
- How to use low-cost publicity to get your name known.
- How to develop a marketing plan and a marketing campaign.
- How to use time rather than money to market their company effectively.
- How to perform a SWOT analysis.
A Deeper Look
COURSE OUTLINE
A breakdown of each session included in this course.
Pre-Assignment Review
To begin, participants will review their pre-assignment in small groups.
Defining Marketing
Next, participants will explore the definition of marketing and other key terms.
Recognizing Trends
This session will focus on how to determine whether an idea is a trend or a fad.
Market Research
Participants will learn about primary and secondary research, and the benefits and drawbacks of both methods.
Strategies for Success
Next, participants will look at 90 marketing strategies. They will identify what they are currently doing and what they could be doing to make their marketing more successful.
Mission Statements
The first half of the workshop will conclude with a discussion on mission statements.
Brochures
During this session, participants will critique brochures and develop some guidelines to take back to the office.
Trade Shows
Participants will work in small groups to develop a checklist of activities to do before, during, and after a trade show.
Developing a Marketing Plan
Next, participants will learn about the six P’s of a good marketing plan. They will also explore how to do a SWOT analysis and how to market on a small budget.
Increasing Business
This session will share a formula for increasing sales.
Saying No to New Business
Participants will read an article on why and when they should tell say no to a customer.
Advertising Myths
Next, participants will explore some advertising myths.
Networking Tips
To wrap up the day, participants will learn about the keys to successful networking.
